A photo of Robyn Paradis

About Me

Hi again! I'm Robyn Paradis, a UX/UI Designer. I'm based in Calgary, Alberta, currently working as a Project Coordinator & Marketing Manager at Unshelf Design. I started my career as a small business owner in esthetics, and with a move to Calgary came a move into tech roles. I quickly found a love for tech and all things creative, which meshed perfectly with the UX/UI discipline. I thrive when able to work remotely, and call myself a digital-jill-of-all-trades - comfortable learning, adapting, and solving problems across a wide range of digital tools and platforms.

Experience

Your team?

I'm excited to be open to full-time UX/UI roles. I thrive when able to work remotely, and am excited to keep learning alongside experienced designers. While I'm not new to the tech industry, I am stepping into my first dedicated UX role and value strong collaboration and intentional mentorship.

I keep projects at a boutique interior design firm moving smoothly, from the first client email to the final reveal. My work sits at the intersection of client experience, operations, and marketing, which means turning busy, fast-moving ideas into clear processes that both clients and the team can rely on.

  • Managed client communications across the full project lifecycle, including onboarding, trade day coordination, install scheduling, and post-reveal follow-ups, keeping the experience warm, clear, and consistent
  • Coordinated multiple active projects at once using Asana, and built a custom project dashboard for at-a-glance status tracking
  • Shaped internal systems and streamlined team onboarding, translating complex workflows into processes that are easy to understand and follow
  • Liaised with vendors and trades to keep timelines, orders, and installs on track
  • Produced marketing content including graphic posts & videos, recurring post formats, and client and realtor newsletters, refining the brand voice across channels

During my practicum at Evans Hunt, a Calgary digital agency, I worked under the guidance of their Head of UX to apply my design training to real client work. It was my first chance to see how research and accessibility fit into a professional UX process from start to finish.

  • Conducted WCAG AA accessibility audits, identifying barriers and recommending improvements to make digital experiences more inclusive
  • Completed heuristic evaluations to assess usability and surface opportunities for improvement
  • Led stakeholder interviews to uncover business goals, team needs, and pain points that informed project direction
  • Documented findings in clear, actionable reports for the various project teams

I help businesses of all sizes bring their ideas to life through web design and front-end development, digital marketing, short-form video and image editing, graphic and logo design, merchandise launches, video captioning, and copywriting across digital channels. I did say I was a digital jill-of-all-trades! :)

  • Designed and built responsive websites with a focus on usability, clear information hierarchy, and maintainable front-end structure, ensuring smooth handoff for small business clients
  • Created and executed digital content informed by platform behavior and audience needs, including graphics, short-form video, on-site content capture, and planned monthly content calendars
  • Supported internal projects by organizing workflows, timelines, and documentation to reduce friction and help teams focus on delivering outcomes
  • Designed logos and visual assets that translated brand goals into cohesive, user-facing visuals across multiple platforms
  • Wrote clear SOP documentation centered on the end user, designing internal processes to be intuitive, scannable, and easy to follow.

Helped Shopify merchants successfully implement, configure, and troubleshoot the first-party themes used for their online stores, providing clear guidance, technical solutions, and best-practice advice across a range of merchant issues.

  • Engaged directly with Merchants to translate business needs into actionable storefront customizations
  • Implemented front-end theme customizations using HTML, CSS, and Liquid, Shopify's templating language, within established timelines
  • Diagnosed and resolved conflicts between themes and third-party apps or custom code, helping merchants achieve their desired site appearance and behavior
  • Document and report bugs to Developers via platforms like GitHub
  • Reviewed Merchant stores to proactively surface potential enhancements and optimization opportunities

Provided expert technical and business support to merchants across multiple channels, helping them solve problems, improve their commerce experience, and make the most of Shopify's tools and services.

  • Delivered merchant support via live chat, messaging, and phone, resolving issues clearly and efficiently in a fast-paced environment
  • Collaborated with teammates to share best practices and contribute to a growing knowledge base that improved global support quality
  • Navigated complex technical issues and translated product features into clear guidance for users of varying technical experience
  • Leveraged internal tools to troubleshoot, escalate, and document solutions that helped scale merchant success
  • Recorded detailed follow-up documentation to support continuity and quality of service

As a small business owner, I managed every aspect of the business end-to-end, combining client experience, digital marketing, operations, and self-directed problem-solving to build and run a sustainable service-based brand.

  • Owned all client experience touchpoints, including inquiry handling, scheduling, payments, and follow-ups across multiple digital platforms
  • Planned and executed digital marketing efforts, including paid social campaigns and content calendars built weeks in advance
  • Balanced creative, operational, and administrative responsibilities while working independently and meeting strict timelines
  • Adapted quickly to changing needs by continuously learning new tools, workflows, and marketing approaches to support growth

Education

UX/UI Design Diploma

SAIT | 2024 - 2026

  • Learned to evaluate and create data-driven designs
  • Collaborated with peers to developed effective problem-solving skills
  • Drafted prototype designs for usability testing based on user insights and research
  • Completed user research and analysis to inform design decisions while taking a user-centered approach

Accessibility & Inclusive Design

Self-Directed | Ongoing (2026 - Present)

Building on my diploma and practicum experience, I’m continuing to deepen my knowledge of digital accessibility through independent online coursework. My goal is to design experiences that work for everyone, not just the average user.

  • Studying WCAG guidelines and how to apply them in real design and development work
  • Learning about the needs of people with disabilities and the assistive technologies they use
  • Exploring inclusive design practices that reduce barriers from the earliest stages of a project

In My Spare Time

When I'm not at work, I facilitate cross-team collaboration, track progress on long-term objectives, and document key outcomes… in other words, I play a weekly game of Dungeons & Dragons with friends. 🤓

I also love to read, tend to my plant collection, and play any and all games - video games, board games, card games, you name it!