Photo of Robyn

About Me

Hi again! I'm Robyn Paradis, a UX/UI student at SAIT. I'm based in Calgary, Alberta, currently working as a freelance digital marketer and project coordinator.

I started my career as a small business owner in esthetics, and with a move to Calgary came a move into tech roles. I quickly found a love for tech and all things creative, which meshed perfectly with the UX/UI discipline. I thrive when able to work remotely, and call myself a digital-jill-of-all-trades - if it exists online, I can likely figure it out, and then write a UX-friendly document on how you can figure it out too.

Experience

Freelancer

Paradis Digital Media · 2022-Present

  • Social media marketing | Creating graphics and video for various platforms, capturing content on site, creating a monthly content calendar and executing it
  • Project coordination | Support internal projects and admininstrative processes, streamlining workflows and keeping everything organized so the team can focus on delivering results
  • Process documentation writing | Write clear SOP documents with the end-user in mind, making internal processes intuitive and easy to follow

Theme Support

Shopify · 2021-2022

  • Communicate via email with Merchants to best understand their customization request and needs of their store
  • Complete customization request in a timely manner using a mix of HTML, CSS, and Liquid code
  • Audit Merchant's store to identify any extra changes that could be helpful to Merchant

Small Business Owner

Bomb Beauty Studio · 2017-2021

  • Communicate effectively with clients using various messaging platforms to schedule appointments
  • Manage social media ad campaigns, and plan consistent social posting schedule a month in advance
  • Manage all client inquiries, payment, and follow-ups

Education

UX/UI Design Diploma

SAIT · 2024-2026

  • Learning to evaluate and create data-driven designs
  • Collaborating with peers to develop effective problem-solving skills
  • Drafting prototype designs for usability testing based on user insights and research
  • Complete user research and analysis to inform design decisions while taking a user-centered approach

Outside of Work & Class

When I'm not at work or on SAIT campus, I facilitate cross-team collaboration, track progress on long-term objectives, and document key outcomes… in other words, I play a weekly game of Dungeons & Dragons with friends. 🤓
I also love to read, tend to my plant collection, and play any and all games - video games, board games, card games, you name it!